Born Tameka “Meechy” Moore, the Chicago-local created a YouTube page soon after reducing her chemically processed tresses to go herbal. Black girls soon commenced drawing near her approximately her hair routine and she realized there was little available records on how African Americans must maintain their curls.
As an ode to Marilyn Monroe, she created a blog in 2010, where she published hair tutorials on popular natural styles, inclusive of twist-outs and buns.
Pretty soon, she has become an icon within the natural hair community, gaining more than 40,000 subscribers and over million perspectives on YouTube and almost forty-five,000 followers on Instagram. And with her sister Vaughn Colquitt, also a social media influencer and splendor professional, they traveled the arena together as the Monroe Sisters.
If Frankenstein Was A Blogger
As business owners who are constructing an internet platform, we’re a bit like Viktor Frankenstein constructing his “monster.” My daughter is analyzing Mary Shelley’s “Frankenstein” in her 7th grade English magnificence, and it got me thinking.
Every blog article is a type of like a single a part of the frame – an ear, a nostril, a finger. Each one has an important motive, contributing to the whole. But personally, they may be restrained in their capability.
It Evolves
Like Dr. Frankenstein, we frequently don’t have a clear picture of what the complete body or platform or message will be while we start off, or whilst we create every individual piece.
But as more components are added together, a picture starts to emerge.
This is why creating content on a regular basis can be an essential part of your enterprise boom and development. So much more can pop out of it!
It’s Alive!
Once the amount of content material reaches an essential mass, and enough care and concept and power were positioned into it, it begins to take on lifestyles of its very own.
It starts of evolved being recognized by means of the Googles and accomplishing humans you’ve never met before.
It starts of evolved producing more thoughts to fill in any gaps which could exist.
I had a second when my content material genuinely got here alive currently. I needed to put together a speech for a commercial enterprise company. In preparation, I went thru preceding talks, workshops, and teleclasses I have given. What I observed changed into records of the evolution of my message.
I discovered lines of important pieces of my Content Marketing Strategy before I had named them. I found analogies, stories, and metaphors to assist give an explanation for the principles. And most of these items developed from weblog articles I had written over the path of approximately three years.
I gave the speech last Friday and felt adore it became the quality presentation I had given to date.
I’m not looking to toot my personal horn. I simply need to demonstrate the power of building a content platform that in reality comes alive.
A quick fact is aware – while we are able to all envision Dr. Frankenstein yelling “It’s Alive!” from the unique 1931 film, this line by no means, in reality, seems within the ebook. You can thank my daughter for that little piece of minutiae.
Which component comes first?
So in case, you do not know what the entire image is while you start any given piece of content, how do you already know which component to start with?
The answer is simple. Start with what you have got proper now. What knowledge and assets do you have that you can share? That piece may also pose new questions, result in new thoughts, and that’s how the cycle maintains.
I marvel which a part of the frame this newsletter is? An elbow? Spleen? Belly button?
